Our Mission

No one who takes medication should feel like they're on their own. Our mission is to give people the tools, support and information they need to take their medications the way they're supposed to. Medisafe gives them and the people who care about them complete peace of mind.

Founders' Story

Two brothers experienced what it’s like when a loved one goes off course on his meds...

When Omri and Rotem Shor's father accidentally took an extra dose of insulin in 2012, putting him in a dire situation, the brothers quickly learned how common their frightful experience was to so many other people. With only 50% of patients correctly following their regimen and non-adherence causing a death every 4 minutes in the U.S. alone, they knew they had to act. From that near-tragedy came Medisafe, the leading app and medication adherence platform helping millions worldwide take their medication on time and as prescribed.

Executive Team

  • Omri Shor

    CEO, Co-founder

    Medisafe

  • Rotem Shor

    CTO, Co-founder

  • Jon Michaeli

    EVP, Marketing & Bus. Dev.

  • Yossi Bahagon

    VP, Digital Health

    Dr. Bahagon is a clinically active family physician, entrepreneur and a worldwide opinion leader in the fields of eHealth, mHealth & telecare. Dr. Bahagon founded Clalit Health Services (CHS) Digital Health Division. CHS is the largest Health Maintenance Organization in Israel and the second largest healthcare organization worldwide.


  • Dan Clifford

    SVP, Sales

    Dan has spent 20+ years in the pharmaceutical, healthcare services and healthcare IT sectors. Beginning his career at Wyeth Pharmaceuticals (now Pfizer) and Novartis, Dan most recently was VP of Sales for HealthPrize Technologies and Regional VP of Sales for ConnectiveRx (formerly PDR/LDM) – there he lead high-producing teams and built value with clients across commercial life science companies.


Board of Directors

Join our team

Unique perks are nice, but most important is a startup's prospects for success. We focus our attention, time, and energy on improving the lives of the 150 million Americans prescribed at least one daily medication. Ready to do some good?
See openings

Read more about our culture and benefits...

  • Telephone

    1.888.289.5236 or send us a note

  • U.S. Headquarters

    2 Park Plaza, Boston, MA, 02116

  • Haifa Office

    Building #25, MATAM Park West, Haifa, Israel, 3190501